Dr.NUELL History
We study for the people’s skin that is losing their ability to recover itself.
To improve the skin’s self-regenerating ability and maintain ideal skin balance, you can see more radiant skin tomorrow with the solution of Dr.NUELL.
2019
Participation in ‘Quazing’ market opening agreement KOREA LEADER AWARDS 2019 The Cosmetics sectors of industry Participated in Korea-China business meeting hosted by DGDC
2018
2018 kick-off meeting for the year of Apharm Co., Ltd
Designated as Venture Start-up Innovative Product (RANGBLACK)
Received 2018 Consumer Satisfaction Brand Award in the category of ‘functional cosmetics’ Participated in 2018 China International Beauty Expo (Guangzhou) Participated in the 2018 Sidus HQ modeling party
KOREA DESIGN BUSINESS PLAZA IN VETNAM 2018
Daegu Lotte Young Plaza pop-up store Participated in Daegu-Gyeongbuk INNOBIZ product sales exhibition Participated in Daegu International Beauty Expo Participated in joint business meeting between public institutions and SMEs Participated in Korea-Vietnam Technology Forum and Technical Product Presentation Session
Participated in business meeting in Vietnam
Participated in 2018 K-Beauty Expo Vietnam
Patent application for black currant extract (Patent No. 10-1873896)
Participated in 2018 Cosmobeaute Asia Exhibition in Kuala Lumpur, Malaysia Participated in 2018 Vietnam Ho Chi Minh VIỆT BEAUTY
Acquired ISO 14001-2009/1400:2004 certification
Participated in 2018 Malaysia Kuala Lumpur Cosmobeaute Asia Exhibition Participated in 2018 VIET BEAUTY Exhibition in Vietnam Visited AGRITECH in Hanoi, Vietnam Participated in 2018 K-Beauty Expo Hong Kong
Global Friends in New York
Participated in Cosmetics & Beauty Expo, Osong Korea 2018
Participated in 2018 Chimeric workshop
Visited to Vietnam for export agreement
Participated in 2018 K-Beauty Trade Mission Business Meeting
Received a INNOBIZ commendation from the December Minister of SMEs and Startups
Received a commendation from the Minister of Industry and Commerce
2017
2018 kick-off meeting for the year of Apharm Co., Ltd
The 10th anniversary of the establishment of APHARM
Received the 11th INNOBIZ Award
Participated in 2017 China International Beauty Expo (Guangzhou)
Participated in Daegu-India General Trade Mission (New Delhi, Chennai, Mumbai)
Participated in 2017 Cosmobeaute Asia Exhibition in Vietnam (Ho Chi Minh) Participated in the Southeast Asian market development groups (Indonesia & Malaysia)
Participated in trade missions in Vietnam, Indonesia and Malaysia
2016
2016 kick-off meeting for the year of Apharm Co., Ltd
September Participated in Senior Industry Promotion Seminar
Launched White Tone Up Cream and Vanishing BB cream November Participated in Korea/Vietnam Export Business Meeting
Participated in Korea/Vietnam Trade & Culture Exchange Party
Sponsored “Voice Latte National Tour Daegu Concert” Participated in company difficulty solution fair”
December Attended the Hong Kong Mnet Asian Music Awards
Obtain Certification: 10S 14001:2009 / 14001:2004
Participated in Vietnam & Malaysia Business Meeting Product sponsorship – TVn Drama ‘Dear My Friends’ Participated in 2016 Daegu Beauty Expo’
Participated in China & Hong Kong Business Meeting
Participated in 2016 Chimeric workshop Launched Dr.NUELL Water Full UV Cushion
2015
Participated in Baby Fair in KINTEX Acquired CFDA for Water Full Moisturizing Cream & 02 Bubble Cleanser Participated in Mom & Baby Expo in KINTEX Participated in MIBE baby Expo in SETEC Selected 2015 Power Brand – Dr.NUELL Multi Sun Block A renewal of Snail Moisturizing Mask Pack
Participated in Busan BEXCO Baby Fair
Participated in 2015 China International Beauty Expo (Guangzhou)r
Participated in Baby Fair at AT center in Yangjae
Launched Hello Eggskin BHa Sleep Jam
Participated in Cheongdu Exhibition
Entered the Myeongpummaru in Dongdaegu Station
Participated in KINTEX Baby Fair
Participated in EXCO Baby Fair
Participated in Harbin Fair
Participated in Daegu EXCO Baby Fair
Entered Chimeric Luxury Shop
Registered Black chokeberry extract in ICID
Received Award for Director of Small and Medium Business
Administration in Daegu-Gyeongbuk
Participated in Cosmobeauty Asia (Malaysia)
Launched Hello EggSkin Bamboo Water Mist
Launched Dr.NUELL Homme Total Solution – “Blue”
Participated in 2015 China International Beauty Expo (Guangzhou)
Participated in KINTEX Beauty Fair
Entered Dongdaemun Design Plaza
Launched Hello EggSkin DIY ampoule
Participated in Design Week in Daegu Selected as 2015 Korea Customer Satisfaction Brand Award
Participated in Vietnam International Distribution Industry Exhibition
Launched Petit[N]Mom’s Care Cream(Renewal)
Participated in KINTEX Baby Fair
Launched Red Label Moisturizing Cream
Achieved CFDA for Miracle Fitting Essence, Double S lotion, Blackcurrant Volume
Participated in BEXCO Baby Pairs in Busan
Year-end party of Apharm Co., Ltd.
Entered Chimeric Duryu Branch
2014
2014 kick-off meeting for the year of Apharm Co., Ltd
Korean Innovation Frontier Awards – Hankookilbo
2014 Korea Satisfaction Consumer Index Ranked 1st
September Participated in 2014 China International Beauty Moms & Beauty Cafe product sponsorship
Expo (Guangzhou) Obtain international standard certification (CFDA)
Export contract with ‘DERMA’ in Singapore
Entered into overseas large distribution network
Started to sell on global online shopping mall (Taobao)
Participated in the 2014 Regional Good Product Fair Participated in COSMOBEAUTY SEOUL 2014
Participated in DAEGU INTERNATIONAL BEAUTY EXPO 2014
Selected as ‘CHIMERIC’ products, which is co-brand of Daegu city
Signed a technology transfer contract for allergy-improving composition containing Zizania Aquatica Extract
Participated in 2014 China International Beauty Expo (Guangzhou)
Participated in Vietnam Beauty Fair
Participated in K-Beauty Fair
Participated in the 2014 Regional Good Product Fair
Received K+ Certification from KITA – Propolis Real 90 Ampoule
Received ‘Product of the Year’ in VIP Asia Awards 2014
Received ‘Director of the Ministry of Employment and Labor Award’ in Daegu Gyeongbuk Venture Award
2013
Conversion to corporate : Apharm -> Apharm Co., Ltd.
Launched Dr.NUELL Timeless Essence
Started UNICEF Sponsorship
Establishment of company affiliated research institute (Skin Health Institute)
Won the grand prize in Trust Brand Awards 2013
Launched Dr.NUELL Vanishing BB Cream
Obtained INNOBIZ
Awarded as a 2013 Technology Innovation Excellent Company
Participated in Tokyo International Gift Exhibition Dr.NUELL Trademark registration
Participated in DAEGU INTERNATIONAL BEAUTY EXPO 2013
Selected as No. 1 among the 25 excellent companies in ‘Regional Good Product Fair’ hosted by Daegu city
Participated in COSMOPROF ASIA HONGKONG 2013
Received 20th Korea Chamber of Commerce Award
2013 Year-end party of Apharm Co., Ltd.
2012
Launched Dr.MULL Homme Total Solution
Launched Dr.MULL Enzyme 02 Bubble Cleanser
Launched Dr.MULL Snail Mask Pack, Pure Mast Pack
Moved office building (Beomeo Tower -> E&C innobiz Tower)
Signed the agreement to the knowledge Service Industry Support Project”
ISO 9001:2008 Certification
Received 2012 Premium Brand Award Selected by Women Consumers
[Technical Assurance] Venture company accreditation Conversion of trademark: Dr.MULL -> Dr.NUELL

2011
Hyerimwon Product SponsorshipPetit[N]Mom/Petit[N]iron
Daegu City President of Korea Association for Childbirth & care Encouragement
Launched Dr.MULL New Product(Moisture Cream)
Launched Dr.MULL New Product(Micellsca)
Received 2011 Premium Brand Award Selected by Women Consumers – Petit[N]Mom
Completed trademark registration of Petit[N]Mom
Trademark application of Dr.MULL
2010
Opened Online Mall
Launched Petit[N]Folic (folic acid supplement)
Launched Petit[N]Iron (iron acid supplement)
2009
Obtained quality certificate from Korea Health Industry Development Institute
2008
Launched Petit[N]Mom Oil Lotion
2007
Established APHARM
Launched a new product – Petit[N] Mom Cream
Began sales of medical products to universities / general / special hospitals
Participated in 10th Korean Medical
Practitioners Association
Awards & Certifications
Ministy of Food and Drug Safety APARM Register cosmetics manufacturing
ISO 9001
Acqired certification
Trust Brand Awards 2013
functional cosmetic
(Moisturizing Cream)
Premium Brand
Awards 2011
Petit N Mom
Premium Brand
Awards 2012
APARM
Hankookilbo Media Group Inonovation Award 2014
Korea Satisfaction consumer index 2014 1st
Korea Satisfaction consumer index 2015 Power Brand
Black chokeberry extract ICID registration
Korea Customer Satisfaction Brand 2015 Grand Prize
Daegu, Gyeongbuk Small & Medium Business Administration 2015 Award
Innobiz Registration
Daegu Gyeongbuk Topnotch Venture Business Award Awared by the Ministry of Employment and Labor
Moneytoday Management & Technological Innovation Company of the year Certification of excellent company
20th Korea Chamber of Commerce Award
Premium Brand Awards 2012 APARM
Register venture company
2014 #1 in Korea’s Consumer Satisfaction
Selection of ‘CHIMERIC’ products co-branded in Daegu
ZIZNIA LATIFOLIA TURRCZ. EXTRACT Technical Transfer Agreement
VIP Asia 2014 Product of the Year Award
Small and MEdium Enterprises Quality Awards 2016
Product certification for ‘CHIMERIC’ co-branded in Daegu City in 2016
ISO 14001-2009/1400-2004 Authenticate gain
Innobiz Small Venture Enterprise Minister Complimentcrape
Venture Start-up Innovative Product Specifying (Rang Black)
2018 Korea Customer Satisfaction Brand ‘Functional cosmetics’ Brand Award
Innobiz Small Venture Enterprise Minister complimentcrape
Ministry of industry and commerce complimentcrape